Breaking Up With My Recurring Subscription to Squarespace
I built my first personal site on Squarespace in January 2021, a few weeks after getting accepted into Wharton. At the time it felt like a grown-up step: a clean, polished place on the internet that signaled I was serious and put together.
Five years later, I was paying a recurring subscription for a site I could barely customize. When I started building projects with Bolt and wanted to host them somewhere, Squarespace became the obstacle — not the platform. So I rebuilt it myself: to cut the subscription, learn how the pieces actually fit together, and give myself room to extend it over time.
Before & After
How I approached the rebuild
I started by scoping the project with ChatGPT — not to make decisions for me, but to map out what I'd need to learn and what I could safely ignore. I sanity-checked the plan with a software engineer friend to avoid adding unnecessary complexity.
The scaffolding took about two hours: setting up VS Code, initializing an Astro project, connecting it to GitHub, and pointing my domain at Netlify. Once the foundation was in place, I shifted to content — and that part was genuinely fun in a way the setup work wasn't.
Tools and setup
- Astro for static site generation and layouts
- Markdown for writing and organizing content
- Vanilla CSS for layout and visual decisions
- GitHub for version control
- Netlify for hosting and deployment
I used AI as a support tool to help me understand unfamiliar concepts and debug issues. I did not use it to make architectural decisions for me.
The hardest part was not syntax. It was building a clear mental model of how the pieces fit together and deciding what level of structure was enough.
Working in VS Code felt less intimidating than I expected. It reminded me that coding is mostly writing and organizing files. It is not that different from building a Tumblr theme, just with better tools.
What this unlocked
Once the scaffolding existed, continuing felt straightforward. I was no longer blocked by the platform.
Rebuilding the site was not a big leap. It was a small set of decisions that made the site easier to understand and easier to extend.